A “Featured Snippet” is a special type of search result that is displayed at the top of the search engine results page (SERP) in a distinct box, providing a concise and direct answer to a user’s query. Featured Snippets aim to offer users quick and relevant information without requiring them to click on a specific search result.
A Featured Snippet is a highlighted and summarized snippet of information that appears at the top of a search engine results page, providing a direct answer to a user’s query.
When you perform a search, and the first result is a box with a brief answer to your question, that’s a Featured Snippet. It aims to provide a quick and direct response without requiring you to click on a link.
Positioning: Featured Snippets appear above the regular search results, often in a box or a special format, and they are prominently positioned to capture the user’s attention.
Content Source: The information in Featured Snippets is sourced from web pages that Google’s algorithm deems as providing the most relevant and concise answer to a specific query.
Types: Featured Snippets can take various forms, including paragraphs, lists, tables, or steps, depending on the nature of the query and the content available on the web.
Suppose you search for “benefits of drinking green tea,” and the search results page shows a box at the top with a list of benefits extracted from a web page. That box is a Featured Snippet.
In summary, a Featured Snippet is a special search result displayed at the top of search engine results pages, providing a concise and direct answer to a user’s query. It is designed to offer quick information without requiring users to click on a specific search result.